How to create a landing page in clickfunnels

How To Create a Landing Page In ClickFunnels?

Written by Ralph Chua
Last Updated On

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There are a lot of different options when it comes to creating a landing page.

In this blog post, I’m going to show you how to create a landing page in ClickFunnels.

ClickFunnels is a tool that allows you to create landing pages, sales funnels, and membership sites.

It’s a very popular tool, and there are a lot of resources available online that can help you learn how to use it.

In this blog post, I’m going to show you the basics of how to create a landing page in ClickFunnels.

If you’re new to ClickFunnels, or if you just want to learn more about how it works, then this blog post is for you!

Stay tuned…I’m going to show you how to create a landing page in ClickFunnels!

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Landing Pages, Websites, and Sales Funnels (Oh My!): Which One Do We Need?

When it comes to creating landing pages, websites, and sales funnels, there’s a lot of confusion out there.

Many people don’t understand the difference between these three types of pages.

I’m going to cut through all the confusion in this blog post.

I’m also going to show you how to create each type of page.

Let’s have a quick look at the three of these before we get started…

What is a Landing Page?

A landing page is a single web page that appears after someone clicks on an advertisement or a link.

The goal of a landing page is to persuade the visitor to take some sort of action, such as signing up for a newsletter, downloading a free ebook, or making a purchase.

Most landing pages look like sales pages on steroids!

They typically include the following elements:

A high quality image (often of the product or service being sold)

Headline – which attempts to quickly get the reader’s attention

Content box Testimonials

Offer/call to action button

Social proof e.g. “sold out”

The landing page itself is rarely more than a few pages long.  It’s where you present your offer to the potential customer, and hopefully convince him or her to buy something!

Read More: What Is The Difference Between Landing Pages And Sales Funnel?

What is a Sales Funnel?

A sales funnel is the process that your customer goes through on their way to making a purchase.

There are a lot of different steps in the sales funnel, and it can vary from business to business.

But typically, the sales funnel includes the following steps:

Prospecting – finding potential customers Attracting – getting potential customers interested in what you have to offer

Engaging – getting potential customers to learn more about your product

Converting – getting potential customers to buy your product

Retaining – keeping customers happy and engaged after they’ve made a purchase

A sales funnel is the process that you use to turn leads into customers.

It’s a very important part of any business, and it’s something that you should definitely invest in!

Related Article:

What is a Website?

A website is a collection of web pages that are connected to each other.  One page leads to another, and the overall experience is very linear!

For example, you might have a “Home” page, a “About Us” page, a “Contact Us” page, and several product or service descriptions.

The goal of any business is to use their website to generate leads and/or sell products.

Websites are one of the most important tools in any online business. 

That’s because they give you a place to promote your offer, provide information, answer questions, handle complaints…the list goes on!

Read More: Website VS Sales Funnel

Well,  now that we’ve cleared all that up, let’s move on to the good stuff!

Do you know what’s better?

All three of these things!

Yes, that’s right – you don’t have to choose just one.

In fact, you should use all three of these things in order to maximize your results.

You can build any one of these three with ClickFunnels!

Now that we know what a landing page, sales funnel, and website are, let’s move on to how to create them with ClickFunnels.

How To Create A Landing Page In ClickFunnels

Creating a landing page in ClickFunnels is very easy.

In fact, there are only three steps:

1. Identifying Your Goal

You should always start by identifying the goal of the page you’re creating.

Why are you creating it?

What do you want your visitors to do when they get there?

For example, if I were creating a landing page for an online course about blog marketing, my goal might be: To generate leads and/or sell the course

2. Creating the Page Layout

Once you know your goal, it’s time to create the page layout.

This is where you’ll include your headline, content box, testimonials, and offer/call to action button.

You’ll also want to make sure that your page is visually appealing and easy to navigate.

3. Adding the Final Touches

Once you have your page layout created, it’s time to add the final touches.

This includes adding your website’s logo, adding tracking codes, and configuring your settings.

Let’s go thru how to build each of them, one by one…

Creating Landing Page In ClickFunnels

Let’s begin with “How to create your landing pages with ClickFunnels”.

Like we mentioned above the goal of a landing page is to generate leads and/or sell products.

Let’s take a look at one of the best examples of a landing page.

If you haven’t heard of Netflix before, it’s a website where you can watch streaming movies and TV shows.

You can see that Netflix offers you to enjoy their services by capturing your email.

And at the bottom of the landing page, they have a “Frequently Asked Questions”.

Let’s build a landing page for “Spencer’s ClickFunnels Power Course”.

Step 1: ClickFunnels Login To Your Dashboard.

If you don’t have a ClickFunnels account yet you can create one here.

Step 2: Find “Build A Funnel”

For this case, we will choose “Collect Emails”

How To Create A Landing Page In ClickFunnels

Then you will follow the steps by giving name to your “funnel”.

Step 3: Let’s build an opt in page following the layout above. We going to build it with blank optin funnel.

How To Create A Landing Page In ClickFunnels

First, for header section we will:

Section 1

Add a new section>Full Width>Add New Row>6 Columns

Column 1: Insert Image element for you logo

Column 6: Insert button element for log in

Then we will Add New Row with one column

Column: Insert headline element for call to action

Under call to action we will add sub headline call to action follow by paragraph element.

After that Add New Row with 2 columns.

Column 1: Insert Input Element.

Column 2: Button to submit the form.

Now that we done with our 1st Section.

Let’s proceed to Section 2.

Section 2

How To Create A Landing Page In ClickFunnels

Let’s repeat the process by adding new section.

Add a new section>Full Width>Add New Row>2 Columns

Column 1: Insert Headline element and Sub Headline element under the headline.

Column 2: Insert Your Image.

Repeat the process by Clone The Row.

You can do this by hover to the row in blue and press the clone button.

How To Create A Landing Page In ClickFunnels

Section 3

How To Create A Landing Page In ClickFunnels

For the 3rd Section, we will repeat the same process by:

Add a new section>Full Width>Add New Row>1 Columns

Column: Insert Headline element

Add a new row>Insert Headline element>Insert Paragraph

Once you done that you can clone the row again.

Then for your 2nd call to action, you can add new row and insert paragraph element.

And you can clone your email and call to action button above.

How To Create A Landing Page In ClickFunnels

Section 4

Finally, for footer section will add 4 columns for this section:

Add a new section>Full Width>Add New Row>4 Columns

Column 1: Insert Paragraph Element and repeat for how many need.

Column 2: Insert Icon element

Column 3: Insert Icon element

Column 4: Insert Icon element

Final Look

You can check out the final look ClickFunnels Landing Page here.

I apologize for the poor design, but I’m hoping you have a basic grasp on how it works.

After you done with your design make sure you also check on mobile responsiveness and include seo meta data if needed.

What is SEO?

SEO is search engine optimization with google search engines results.

Read More: What Entrepreneurs Need To Know About Search Engine Optimization (SEO)


The goal for the above landing page is an example of lead capture landing page where i offer a free course in exchange for their emails.

I put up the free course as a lead magnet.

Once they submit form, they will be send to account creation page.

After they create their membership account they will gain access to the free course in membership area.

Finally we will do a follow up sequence with them via email marketing.

Now that you know about lead magnet landing page, let’s get down to business and start building your website!

How To Create A Website In ClickFunnels

Let’s create a website following the 3 steps we mentioned above.

1. Identifying Your Goal

2. Creating the Page Layout

3. Adding the Final Touches

The goal of a website is to provide information about a business or individual, and to persuade visitors to take action, such as making a purchase or contacting the business.

When creating your website, you’ll need to first decide on its layout.

This will involve creating pages for your website and organizing them in a way that is easy for your visitors to navigate.

You’ll also need to add content to your pages, such as text, images, and videos.

And don’t forget to include a call to action on each page, so that your visitors know what you want them to do.

Finally, you’ll need to make sure your website looks professional and polished.

This can be done by adding design elements such as a custom header and footer, and by choosing a color scheme that reflects your brand.

Now that you have a basic understanding of how to create a website in ClickFunnels, let’s take a look at some of the pages you’ll need to create.

Creating Home Page In ClickFunnels

Your home page is the first thing your visitors will see when they come to your website. It should include an introduction to your business, and should tell visitors what you do, how you do it, who you help, why they should choose you, and how to contact you.

For this blog let’s build a home page using one of the best Personal Trainer in the world.

So i googled and search for the best personal trainer in the world.

And i decided to use this one in particular as an example.

Let’s take a look a the pages in this website:

  1. Front Page
  2. Offer Page
  3. About Page
  4. Testimonials Page
  5. Newsletter Page
  6. Contact Page
  7. Lead Magnet Page
  8. Membership Area

We already build a lead magnet page above, so for now we will build a front page following this cool website by Shaun.

Front Page

The front page of this website is actually build with 5 sections.

Section 1: Header and Call to Action

Section 2: Quote

Section 3: Hub Area

Section 4: Call To Action For Affiliate Products

Section 5: Footer

Now we have that in mind let’s build the website in ClickFunnels!

We will choose collect emails and begin with a blank template.

The default section for blank template is wide width. I like to go with full width for this case. So we will delete the section default section and replace with full width section.

Section 1

Add a new section>Full Width>Add New Row>6 Columns

Column 1: Insert Image element for you logo

Column 6: Insert icon element for menu

Then we will Add New Row with one column

Column: Insert headline element for call to action

Under call to action we will add sub headline element.

After that we add new button element just under the sub headline.

Now that we done with our 1st Section.

Let’s proceed to Section 2.

Section 2

Add a new section>Full Width>Add New Row>1 Columns

Add headline element and sub headline right under it.

Section 3

For section 3 we gonna do something different. Here is how we do it.

Add a new section>Full Width>Add New Row>2 Columns

Column 1: Insert Headline follow by a button

Colum 2: Insert Headline follow by a button

You can clone the section by hover to the section and press clone.

Note: We added a little CSS to section 3.

Ps: I don’t have cool video like Shaun did.

Section 4

For section 4 it is just image so for our case we will just get a illustration as above.

Add a new section>Full Width>Add New Row>1 Columns

Column 1: Insert Image element

Section 5

And finally, for the footer area we are use 3 columns.

Add a new section>Full Width>Add New Row>3 Columns

Column 1: Insert image

Colum 2: Empty

Column 3: Icon x 3

Add a new row for T&C. Using navigation.


Now you learn how to build landing page and a website with ClickFunnels!

To complement you for reading the whole article here is a Homepage Funnel for you to download into your account.

Share Funnel: Homepage Funnel

How To Create A Sales Funnel In ClickFunnels

Now that you know how to create a landing page in ClickFunnels, the next step is to learn how to create a sales funnel.

A sales funnel is the process of moving prospects from lead to customer, and it’s one of the most important things you can do to grow your business.

A sales funnel consists of series of landing pages putting in strategic order moving the customer from the value ladder.

We cover the whole range of sales funnel templates in our other article. You can read it here.

Read More: Free High-Converting Sales Funnel Templates in 2022

The best way to have a clear understanding is to visualized the steps.

Thanks to generosity by ClickFunnels you can get your funnel cookbook for free when you signup for ClickFunnels.

Get your Free Funnel Cook Book Here.

If you don’t have ClickFunnels yet…

You can now get started with ClickFunnels with these 2 options:

ClickFunnels 14-Days Free Trial:


ClickFunnels 30-Days Free Trial:

The One Funnel Away Challenge is the perfect program for entrepreneurs and business owners who are just getting started with sales funnels. This challenge will help you build your first successful funnel in 30 days or less!

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

18 Types of Sales Funnel

Here are 18 type of sales funnel for you to get some inspiration:

1.Homepage Funnel

Sales Funnel Templates
Homepage Funnel

2.Lead Magnet Funnel

Sales Funnel Templates
Lead Magnet Funnel

3.Live Demo Sales Funnel

Sales Funnel Templates
Live Demo Sales Funnel

4.Application Funnel

Sales Funnel Templates
Application Funnel

5.Squeeze Page Funnel

Sales Funnel Templates

6.Bridge Funnel

Sales Funnel Templates
Squeeze Page Funnel

7.Survey Funnel

Sales Funnel Templates
Survey Funnel

8.Reverse Squeeze Page Funnel

Sales Funnel Templates
Reverse Squeeze Page Funnel

9.Ask Campaign Funnel

Sales Funnel Templates
Ask Campaign Funnel

10.Daily Deal Funnel

Daily Deal Funnel

11.Two-Step Tripwire Funnel

Two-Step Tripwire Funnel

12.Membership Funnel

Membership Funnel

13.Sales Letter Funnel

Sales Letter Funnel

14.Video Sales Letter

Video Sales Letter

15.Invisible Funnel

Invisible Funnel

16.Product Launch Funnel

Product Launch Funnel

17.Webinar Funnel

Webinar Funnel

18.Auto Webinar Funnel

Auto Webinar Funnel

Build high quality landing page with ClickFunnels is very easy. All you need to do is select template for your specific goal.

Landing page templates in ClickFunnels is prove to be high converting landing pages.

You can build entire sales funnel for your marketing campaigns by edit page and start generating leads and boost sales!


I’m going to keep this “short” and sweet.

If you’re not using ClickFunnels, then what are you doing?

It’s the best platform out there for creating a landing page in minutes with zero coding skills needed.

You can now get started with ClickFunnels with these 2 options:

ClickFunnels 14-Days Free Trial:


ClickFunnels 30-Days Free Trial:

Seriously, if you want more information on how how to build a sales funnel for you business i may suggest you watch this webinar by Russel Brunson.

Register Here: Free Webclass Funnel Hacking Secrets

By the way…

If you wants to read more about ClickFunnels…

Check it out here!

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